Las Vegas Super Bowl announcement was a year in the making

Wednesday’s announcement that Las Vegas has officially been awarded the 2024 Super Bowl was a twelvemonth successful the making.

NFL squad owners approved awarding Super Bowl LVIII, acceptable to hap Feb. 11, 2024, to Las Vegas during their owners meetings held successful Dallas.

Las Vegas Convention and Visitors Authority President and CEO Steve Hill said the crippled and the metropolis are a cleanable match.

“We are bringing the world’s top title crippled to the world’s top arena,” Hill said. “That operation is unbeatable.”

Shortly aft New Orleans opted to big the 2025 Super Bowl alternatively of the 2024 event, NFL representatives placed a telephone to Las Vegas tourism officials.

Hill said that archetypal telephone led to a year-long collaboration of the tourism agency, the NFL, the Raiders and different officials to laic retired however a Super Bowl would enactment successful Southern Nevada.

“The consciousness each on from that speech was that we would beryllium capable to enactment this out,” Hill said. “They surely had an alternate determination successful caput successful the lawsuit that Las Vegas wasn’t capable to bash this and conscionable their qualifications. But I don’t deliberation they ever earnestly thought that that would happen.”

Bringing the Super Bowl to Las Vegas won’t travel cheap, arsenic Hill estimates the outgo for the Las Vegas big committee to tally betwixt $55 million-$60 million.

That projection includes a bevy of aspects tied to hosting a week of events and the Super Bowl including security, transportation, venue support, matching NFL contributions successful assemblage efforts and marketing.

Hill expects to make astir $20 million-$25 cardinal successful sponsorships made up of nationalist and section brands. Hill volition suggest the LVCVA Board of Directors fund astir $40 cardinal to instrumentality attraction of the remaining costs, arsenic the bureau volition beryllium liable for making up the difference.

But the terms to big it is worthy it, according to Hill. He said holding the Super Bowl successful Las Vegas volition marque the metropolis an other $500 cardinal implicit what it would typically marque during a usually sold retired Super Bowl play successful the city. In 2019, the Super Bowl brought 310,000 visitors to Las Vegas, which led to an economical interaction of $425 million, according to probe steadfast Applied Analysis.

“It is simply a immense lawsuit for Las Vegas to person it successful the city,” Hill said. “That doesn’t adjacent worth each the eyes of the sporting satellite connected Las Vegas.”

The announcement comes a small implicit five-and-a-half years aft the archetypal meetings with the Raiders regarding imaginable relocation to Las Vegas. Hill said it’s unthinkable to spot however things person progressed successful that time.

“It does benignant of consciousness similar the summit,” Hill said. “We went from a speech from possibly having a stadium, to evidently having one, to hoping we would beryllium capable to get a Super Bowl successful Las Vegas and present really making that happen. The stadium and the Raiders person been fabulous for Las Vegas… I don’t cognize that there’s ever been a determination of a nonrecreational squad that has meant much to the squad and much to the metropolis astatine the aforesaid time.”

In gathering Allegiant Stadium, officials hoped to spot it big large events different than Raiders games. Gov. Steve Sisolak, who was progressive with the stadium process from its infancy, said the program is playing retired arsenic hoped.

“It (Allegiant Stadium) is an economical motor for our state,without a doubt. It’s driving a batch of radical coming present and those radical are spending their wealth and employing our residents,” Sisolak said. “I deliberation it volition beryllium connected the regular rotation, astatine slightest I anticipation so, for the Super Bowl. Like they person successful Dallas and Miami. Hopefully we’ll get it each 4 oregon 5 years.”

Along with the Super Bowl, determination volition beryllium astir a twelve events occurring passim the metropolis during the week starring up to the game.

“It’s a wide variety,” Hill said. “The instrumentality fest I deliberation is what the Las Vegas assemblage volition spot the most. … It volition beryllium a precise progressive 7 oregon 8 days starring up to the Super Bowl itself.”

Added Sisolak: “The Super Bowl is not conscionable a day, the Super Bowl is respective weeks of mentation starring up to it. So it’s going to beryllium a large economical boost to the assemblage arsenic well.”

For much connected Super Bowl LVIII astatine Allegiant Staium successful Las vegas, sojourn lvrj.com/SB58.

Contact Mick Akers astatine makers@reviewjournal.com oregon 702-387-2920. Follow @mickakers connected Twitter.