Tourism board endorses spending of $13.65M for pandemic recovery

The Nevada Commission connected Tourism connected Friday unanimously endorsed plans to usage $13.65 cardinal successful national assistance backing to boost tourism selling for an manufacture devastated by the coronavirus pandemic.

The authorities was awarded backing from the U.S. Economic Development Administration American Rescue Plan for tourism and outdoor recreation grants.

The gathering was conducted by Vice Chairwoman Cynthia Mun, who paid tribute to Lt. Gov. Kate Marshall, whose resignation arsenic lieutenant politician was effectual Friday.

Marshall took a occupation successful the Biden medication arsenic elder advisor to governors. Gov. Steve Sisolak has not determined if oregon who helium would name to capable Marshall’s position.

The lieutenant politician chairs the Commission connected Tourism.

LVCVA to get $7 million

More than fractional of the wealth received for grants volition spell to the Las Vegas Convention and Visitors Authority for home and planetary selling programs. In summation to the $7 cardinal that volition spell to the LVCVA, $1.25 cardinal is going to the Reno-Sparks Convention and Visitors Authority for home selling programs.

An NCOT subcommittee worked for months to make a program to walk the money.

The national assistance besides gave Nevada $760,000 to divided into agrarian grants. On Friday, the NCOT committee approved organisation of $730,547 to 92 entities aft receiving 134 requests for funding.

Other distributions of the national American Rescue Plan money:

— $1 cardinal to the Nevada Division of Tourism, known arsenic Travel Nevada, for in-state and home selling successful enactment of the agency’s precocious approved strategical plan.

— $2 cardinal for Destination Development grants and facilitation contracts. Destination Development is simply a long-range, tourism-based assemblage readying programme that enables Nevada’s agrarian communities to beryllium much intentional astir the mode their visitant economies make implicit time.

— $150,000 for escapade halfway tract planning. During the aboriginal stages of the pandemic, galore states experienced a surge of outdoor recreation visitors arsenic radical sought a healthy, harmless question outlet. Nevada experienced an unprecedented fig of first-time outdoor enthusiasts, galore of whom were uneducated astir safety, champion practices, and stewardship of nationalist land.

— $600,000 for way strategy and outdoor recreation infrastructure readying and rehabilitation.

— $150,000 for outdoor recreation economical interaction investigation and plus mapping.

— $200,000 for a acheronian entity tourism marketplace investigation and assemblage readying toolkit. Marshall helped get dark-skies authorities approved successful the 2021 legislative league to promote usage of the assets for tourism.

— $150,000 for Tahoe Meadows managed recreation planning. Outdoor recreation successful the Lake Tahoe Region draws much than 15 cardinal visitors annually. One of six main gateways to the Lake Tahoe Region, it runs done the Tahoe Meadows on State Route 431, the Mount Rose Highway.

More than 10,000 visitors to the country regular each year-round person contributed to pressing challenges for the fashionable but problematic recreation area. Funds would beryllium utilized to make an actionable recreation absorption program to amended safety, access, and infrastructure portion protecting the earthy assets of the area.

— $300,000 to make an Adventure NV mobile app. A well-executed mobile exertion tin assistance and pass the visitant acquisition for hiking, biking, climbing, h2o sports, blistery springs, UTVing, stargazing, and different outdoor activities portion providing information and best-practices education.

A video featuring Virginia City musicians and a run promoting Lehman Caves astatine Great Basin National Park are among the selling projects that volition person backing from Travel Nevada’s agrarian grants.

Other grants

In Southern Nevada, the Las Vegas Territory received 10 grants totaling $70,740.

Among the recipients and projects:

— Administrative grants for the Las Vegas Territory geographic area, $27,425, for integer selling and a selling assistance to administer collateral items with the Las Vegas Territory brand

— Three grants totaling $5,575 to the Boulder City Chamber of Commerce for net tract development, wide selling materials for a rack paper programme and an advertizing declaration with Nevada Magazine

— Friends of Gold Butte, $2,740, to beforehand the caller Gold Butte National Monument with people and integer projects

— Laughlin Tourism Commission, $16,000, for integer billboard advertising

— Mesquite Chamber of Commerce, $9,000, for publishing a concern and destination guide

— Moapa Valley Revitalization Project, $10,000, for selling materials

Contact Richard N. Velotta astatine rvelotta@reviewjournal.com oregon 702-477-3893. Follow @RickVelotta connected Twitter.