Tech City News Limited, the publisher behind UKTN, has released an updated privacy policy that outlines how it collects, processes, and protects personal data from visitors to its website. The policy becomes effective as of February 4, 2024, and applies to all users regardless of their geographic location.
The document serves as a comprehensive guide for individuals who interact with UKTN's online platforms. It distinguishes the company as the data controller, with Marco Callegari designated as the Data Protection Officer (DPO) to oversee compliance and respond to inquiries. Users are encouraged to reach out via email at mydata@wearemvi.com for any data-related concerns.
Data Collection Categories
UKTN collects a wide range of personal information, grouped into distinct categories. Identity Data includes names, usernames, marital status, and date of birth. Contact Data covers email addresses, phone numbers, and billing information. Financial Data, such as bank account and payment card details, is gathered only during transactions. Technical Data, including IP addresses, browser types, and operating systems, is automatically collected through cookies and similar technologies.
Usage Data tracks how visitors navigate the site, while Profile Data records preferences and feedback. Marketing and Communications Data captures user choices regarding promotional messages. The policy notes that aggregated data, anonymized and stripped of identifiers, may be used for statistical purposes without further notification.
Methods of Collection
Information is obtained through direct interactions—such as filling out forms, subscribing to newsletters, or participating in contests—as well as automated technologies like cookies. Third-party sources also contribute data, with analytics providers such as Google and advertising networks like DoubleClick for Publishers (DFP) playing a role. This multi-channel approach allows UKTN to refine its services and target content effectively.
Legal Bases for Processing
The policy adheres to the General Data Protection Regulation (GDPR) standards, relying on three primary legal justifications: performance of a contract, legitimate interests, and compliance with legal obligations. Legitimate interests include improving website functionality, preventing fraud, and understanding customer behavior. Consent is used specifically for third-party marketing emails or text messages, and users have the right to withdraw this consent at any time.
For example, when processing an order, UKTN uses Identity, Contact, Financial, and Transaction Data under the lawful basis of contract performance. Similarly, for direct marketing, the company leans on legitimate interests after analyzing user profiles, but always offers opt-out options.
User Rights and Control
A significant portion of the policy is dedicated to individual rights. Under GDPR, UK citizens and EU residents can request access to their data, correct inaccuracies, demand erasure, restrict processing, object to direct marketing, and request data portability. The policy also outlines the right to withdraw consent for any consent-based processing. Responses are typically provided within one month, though complex requests may take longer.
Importantly, no fee is charged for standard requests, unless they are repetitive or clearly unfounded. UKTN may require proof of identity to prevent unauthorized access to personal information.
Data Sharing and Transfers
UKTN may share personal data with internal parties within the Tech City News group and with external third parties such as IT service providers, professional advisors (lawyers, auditors), and regulatory bodies like HM Revenue & Customs. The policy emphasizes that these third parties are bound by contractual obligations to protect data and are not permitted to use it for their own purposes.
International transfers outside the European Economic Area (EEA) are not conducted as a matter of routine. However, if such transfers become necessary, UKTN commits to using European Commission-approved standard contractual clauses or Privacy Shield certifications to maintain equivalent protection levels.
Security and Retention
Technical and organizational measures are in place to safeguard data against unauthorized access, loss, or alteration. Access is limited to employees and contractors with a legitimate need. Data retention follows legal requirements: basic customer information (Identity, Contact, Financial, Transaction) is kept for six years after the end of the customer relationship for tax purposes. In some cases, data may be anonymized and retained indefinitely for research or statistical analysis.
Cookies and Third-Party Links
The policy points to a separate cookie policy for details on how cookies are used. Users can manage preferences via browser settings or the website's member area. Links to external sites are provided for convenience, but UKTN is not responsible for their privacy practices. Visitors are advised to review the privacy policies of any third-party websites they visit.
Complaints and Updates
While users are encouraged to contact UKTN first to resolve any issues, the policy acknowledges the right to file a complaint with the Information Commissioner's Office (ICO), the UK's data protection authority. The policy was last updated in February 2024 and will be revised as needed. Any changes will be communicated through the website or direct notices.
This updated privacy policy reflects UKTN's commitment to transparency and user empowerment in the digital age. By clearly defining data practices and legal options, the company aims to build trust with its audience while complying with evolving global standards. Users are advised to review the full document periodically and adjust their privacy preferences in the member area to suit their comfort level.
Source: UKTN News