In the data age, businesses do not need raw data; they need action-oriented insights. Understanding customer behavior and personalization of experience at scale can make or break a business. This is where ConvertML, a GenAI-powered customer insights platform, reverses the tables. With strong analytics and customer behavior analysis, ConvertML helps businesses bridge the gap between raw data and real-world results.

From Insight to Automation without Sweating It Out

Despite or in the absence of an analytics team, the problem is the same — insightful waiting, blanket campaigns, and data silos making a true picture of customer behavior an unlikely dream. Businesses do not streamline and analyze data and hence render marketing dumb and devoid of the feel with the customer.

Enter ConvertML, a GenAI-powered customer insights platform that makes analytics workflows easier. It transforms customer touchpoints into usable insights with the assistance of advanced statistical models, yielding PhD-level insights and intelligent segmentation — all without the cost of a comprehensive analytics team.

Why ConvertML?

Designed for Customer-Centric Teams

ConvertML is designed to allow businesses with zero-party data integration, where it is easy to extract insights and act on them in real-time. ConvertML does a range of tasks, including:

1. Customer Insights & Loyalty

• Convert multilingual feedback into actionable loyalty strategies.
• Leverage real-time sentiment tracking to reduce churn and maximize customer retention.

2. Marketing Operations

• Define smart segments based on behavioral, engagement, and survey data.
• Launch cross-channel campaigns in real-time targeting.

3. Market Research

• Automate the consolidation of dozens of customer feedback into customized segments.
• Identify rich statistical observations and create data-driven strategies with GenAI.

ConvertML’s Four-Step Approach to Effortless Automation

1. Integrate Varied Data for an Integrated Customer View

Unless firms connect data from numerous sources, they must labor in blind faith. ConvertML makes this history with a GenAI-powered data ingestion pipeline, enabling brands to:

• Merge and bring together data of all sources and types.
• Automate ingestion, standardization, and profiling to eliminate laborious processing.
• Make sound, data-based decisions through ML-fueled analytics.

2. Instant Dashboards, Fully Customizable, Automated Analytics

Traditional analytics is expensive and requires a lot of tools, thus companies are left with surface-level analysis without deep insights. ConvertML solves this problem by offering:

• Streamlined analytics workflows for churn forecasting, customer sentiment analysis, and more.
• Automated segmentation of customers’ data based on real-time insights.
• Interactive dashboards to help companies identify patterns and make data-driven decisions.

3. Easily Create Smart Segments

It is time-consuming and typically inaccurate to create customer segments manually. ConvertML enables businesses to:

• Instantly convert analytics data (churn, sentiment, customer behavior analysis) into action segments.
• Sync segments automatically with CRMs and marketing automation platforms.
• Execute hyper-targeted campaigns on pre-defined Active, Inactive, Recommended, or Custom segments.

4. Stay Ahead of Campaign Performance

Manually tracking campaign performance is not effective. ConvertML’s intelligent insights automate tracking and notifications so that companies can:

• Respond in advance to dips in performance with GenAI recommendations.
• Monitor all campaigns in one dashboard and manage spend effectively.
• Generate automated reports for decision-makers, showing current performance levels.

Smart No-Code Analytical Models

ConvertML slashes the application of deep data science expertise with pre-built analytical models for customer satisfaction measurement, churn forecasting, and more:

Customer Satisfaction Analysis

• Identify trends and future patterns in customer survey responses before they cause permanent brand damage.

Net Promoter Score (NPS) Insights

• Go beyond simple NPS scores by automatically segmenting promoters, detractors, and seeing why they scored.

Churn Prediction

• Maximize ML-driven churn-risk scores to predict and prevent customer turnover through proactive retention campaigns.

Market Research & Growth Opportunities

• ConvertML analyzes customer data in real-time to identify top-value market segments and growth areas.

Cross-Sell & Up-Sell Strategies

• Propose highly relevant product recommendations by advanced behavioral patterns.

The Competitive Advantage of ConvertML

Businesses with ConvertML have a smarter, faster, and more efficient method to analyze customer data. Unlike other tools, ConvertML:

• Reduces analysis time from weeks to minutes.
• Deploys AI-driven automation to automatically eliminate manual segmentation.
• Provides you with comprehensive, actionable insights without keeping an in-house analytics team.

Get in Touch: Change Your Customer Insights Strategy Today

Need to take your customer insights to the next level? ConvertML is your single point of contact customer insights solution which helps organizations make smart data-driven decisions with ease. You want to improve retention, trigger hyper-personalized campaigns, or build deep knowledge on customer behavior — ConvertML has the solutions for you.

Schedule a demo today and experience the power of GenAI-powered customer insights!